Michun Radant | Art Director
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Bullymake

KEEP THEM BUSY, OR ELSE...

 
 

PRODUCT: Bullymake provides subscription boxes with tougher and longer lasting dog toys.

INSIGHT: When dogs get bored, they get into trouble.

IDEA: Showing dogs getting into trouble in different places and medias. 

 

Creative Partner: Damian Antonio

 
 
 

 
 

 

OOH

We create roadside billboards that will change over the course of a week, as the dog gets more bored, the billboard will become more damaged and abused.

 
Michun Radant Bullymake billboard
 
 

 We also created installations where we show our four legged friends getting themselves into trouble whether thats getting stuck in a washer, or a bus shelter ad.